Copy Writing
For over four years, I’ve produced commercial and marketing copy for such fashion houses as Louis Vuitton, Maison Margiela, Narciso Rodriguez, ZARA, and others.
While working as a publicist at Phaidon Press, I specialized in writing and editing our press releases, creating PR copy for books like Aino + Alvar Aalto, The Connaught Bar, Peter Marino: 10 Modern Houses, Great Women Sculptors, and Braun. Since leaving Phaidon in 2024, I’ve contributed additional press releases on a freelance basis for several titles, including Nina Chanel Abney, Yves Saint Laurent and Photography, Richard Avedon Immortal, and Made by MSCHF.
Commercial VOs and Scripts
◆ Forthcoming: project with Giorgio Armani
◆ Narciso Rodriguez || for her: eau de parfum
◆ Louis Vuitton || Ana de Armas for the Blossom Fine Jewelry Collection
◆ ZARA || Woman Studio Collection SS25
◆ ZARA || Man Studio FW23
◆ ZARA || Woman SS23 Studio Collection
Press Releases and Marketing Copy
◆ Forthcoming: project with Maison Margiela
◆ ZARA || Individual perfume names and interior packaging copy for the Guido Palau x Jérôme Epinette hair perfume collection
◆ IDEA || Essay for the photography book Hidden Identities: Kaia x Guido, published in 2024
◆ Phaidon || Press release for Aino + Alvar Aalto: A Life Together
◆ Phaidon || Press release for Barbecue
◆ Monacelli || Press release for Tom Kundig: Complete Houses
◆ Monacelli || Press release for A Welcome Home