Copy Writing

For over four years, I’ve produced commercial and marketing copy for such fashion houses as Louis Vuitton, Maison Margiela, Narciso Rodriguez, ZARA, and others.

While working as a publicist at Phaidon Press, I specialized in writing and editing our press releases, creating PR copy for books like Aino + Alvar Aalto, The Connaught Bar, Peter Marino: 10 Modern Houses, Great Women Sculptors, and Braun. Since leaving Phaidon in 2024, I’ve contributed additional press releases on a freelance basis for several titles, including Nina Chanel Abney, Yves Saint Laurent and Photography, Richard Avedon Immortal, and Made by MSCHF.

Commercial VOs and Scripts

Forthcoming: project with Giorgio Armani

◆ Narciso Rodriguez || for her: eau de parfum

◆ Louis Vuitton || Ana de Armas for the Blossom Fine Jewelry Collection

◆ ZARA || Woman Studio Collection SS25

◆ ZARA || Man Studio FW23

◆ ZARA || Woman SS23 Studio Collection

Press Releases and Marketing Copy

Forthcoming: project with Maison Margiela

◆ ZARA || Individual perfume names and interior packaging copy for the Guido Palau x Jérôme Epinette hair perfume collection

◆ IDEA || Essay for the photography book Hidden Identities: Kaia x Guido, published in 2024

◆ Phaidon || Press release for Aino + Alvar Aalto: A Life Together

◆ Phaidon || Press release for Barbecue

◆ Monacelli || Press release for Tom Kundig: Complete Houses

◆ Monacelli || Press release for A Welcome Home